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2011 Renault Frendzy Concept

Ahead of the 64th Frankfurt Motor Show, Renault is pleased to reveal details of the 2011 Renault Frendzy Concept car.

After the notion of ‘love at first sight’ expressed by DeZir, discovering the world with Captur and the establishment of a family with R-Space, 2011 Renault Frendzy Concept presents the world of work. It is the fourth step in Renault’s design strategy based on the different stages of the human life cycle.

The latest concept car to be produced under the leadership of Laurens van den Acker is the perfect multi-talented vehicle. As a commercial business vehicle which can double up perfectly as a comfortable passenger car, it meets the requirements of business users on the one hand and those of families on the other.

A fully fledged office on wheels with the introduction of the new BlackBerry PlayBook tablet, the electrically powered Frendzy showcases Renault’s new design language.

Laurens van den Acker, Senior Vice President, Design Renault: “Frendzy is the fourth vehicle to illustrate Renault’s new design strategy, a series which started with DeZir. Frendzy takes an original and innovative stance on the world of light commercial vehicles – a key part of Renault’s activities”.

Exterior designer, Deyan Denkov: “The concept of an asymmetric body design was the most logical way to express this vehicle’s two roles. From the very start, I wanted to move away from the traditional format for commercial vehicles and, in doing so, show that this type of vehicle could also be more emotional, more dynamic and more attractive. I took inspiration from a wide variety of sources, including unconventionally shaped aircraft such as the Airbus Beluga and the Antonov 224.”

On weekdays, 2011 Renault Frendzy Concept is a vehicle that adapts to the requirements of the business user, with a large external screen that can display useful messages or information (such as “making deliveries” or “back in five minutes”, the battery-charging method or the remaining charge) or advertising messages, either whilst parked or on the move. Come the weekend, the vehicle transforms itself into a family vehicle, with a comfortable passenger seat and, in the rear, a big bench seat. Depending on their mood of the moment, children can watch a film or play games on the touch-sensitive pad which slides out from the back of the driver’s seat. They can even draw on a special slate integrated into the sliding door.

The driver, likewise, can adapt the vehicle to his or her needs. In ‘work’ mode, the rear-view mirrors sit upright and the interior lighting is green; in ‘family’ mode, the mirrors swivel round to the horizontal position and the interior is bathed in a radiant orange ambience. Coloured repeater lights in the headlamps and tail lights provide an external indication of the mode in which Frendzy is operating.

With Frendzy, Renault – as Europe’s light commercial vehicles’ market leader for the past 13 years – is once again able to showcase the practicality, modularity and versatility already proven by the Kangoo, Trafic and Master on our roads today.